3 shifts…
to becoming your industry's thought leader.
1 Refine your personal brand
Personal brand is DIFFERENT than your business.
This is your time for YOU to shine.
To be a thought leader... what is it that sticks with people, FOREVER?
Example:
-a catch phrase, a slogan, a way of dressing, a sign on phrase, wearing signature colors, eyeglasses
2 Know your opinions + be polarizing AF
You don't remember anyone who isn't POLARIZING and draws a line in the sand.
If you are a self proclaimed "people pleaser" or afraid of the ego... I AM TALKING TO YOU.
What stances do YOU take on things? What do you think everyone is doing WRONG?
Having polarizing views... is what makes people identify WITH you ++ in their mind you become a thought leader based off of your polarizing views. (Ps. This is also the key to amazing messaging + sales)
3 Create a signature framework
Take...
50% Complete
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