A few weeks ago I was having the most INTENSE sensation to BLOW IT ALL UP.

My multi 6 figure coaching business, on its way to 7 figures... and I literally felt like I couldn't breathe.

I told my husband "I'm serious this time!" lol.

(In case no one told you at every level there are "I want to quit moments" mine usually come right before my period every month.... Ironically) 

It was the MOST intense the sensation of pressure l've had in years ...

And I did what I would tell YOU to do when you're feeling like blowing it all up.

I sat down. 

I felt the pressure in my body + 

then I looked for the SPACE.

Here is the thing.

Anytime you are able to feel pain, sorrow, contraction etc. in your body you will also always simultaneously be able to find SPACE.

They are always co existing.

Now that you find the space, let it get bigger and bigger and bigger and ask yourself... 

what is this space ...

3 shifts…

 to becoming your industry's thought leader.

1 Refine your personal brand

Personal brand is DIFFERENT than your business. 

This is your time for YOU to shine.

To be a thought leader... what is it that sticks with people, FOREVER?

Example:

-a catch phrase, a slogan, a way of dressing, a sign on phrase, wearing signature colors, eyeglasses

2 Know your opinions + be polarizing AF

You don't remember anyone who isn't POLARIZING and draws a line in the sand. 

If you are a self proclaimed "people pleaser" or afraid of the ego... I AM TALKING TO YOU.

What stances do YOU take on things? What do you think everyone is doing WRONG? 

Having polarizing views... is what makes people identify WITH you ++ in their mind you become a thought leader based off of your polarizing views. (Ps. This is also the key to amazing messaging + sales)

3 Create a signature framework

Take...

Yes Yes YES! Is all I can say…

This last week I was a contestant on the show BetaBlox created by the amazing Weston Bergman  +++ yall

Hands down, one of the most transformative weeks of my life. 

Navigating 14 hour filming days, 15 minutes to come up with 3 minute speeches on things I had NEVER thought of before, competing against 70+ other companies...

Was suchhhh a STRETCH, 

and such a beautiful one!

TBH, I walked in there certain l'd get close to first place (ok who am i kidding, I thought I was going to win ) but by day two l was HUMBLED and laughing my ass off... realizing what I was really there for…

The connections, the people, the training.

I've spent the last few days just processing all these 7 days away meant to me, and How/ why they were so IMPACTFUL.

For one, we all were stretched to the MAX. 

Challenged to think about potentially 10 years down the road in our...

I'm DONE with the hierarchy of coaching.

I don't need you to think I am subtly better than you to pay me 20k…

I want you to feel that I am here, on your TEAM.

To support you. 

To guide and mentor BESIDE you..

not IN FRONT of you.

Am I further along than you in business?

Potentially.

But you have a ton to teach me as well.

This reminds me of the one time.....

When I was about to co lead a team to Brazil for a few months...

The woman/ friend who was leading the entire school that I was staff on (for context I used to be a missionary. Now I am not religious... but there was SO much gold from that season of life + it shaped me into who I am today as a leader 100%)

Told me that I was going to lead the team solo for a few weeks.

I was 21... and had never led a team solo.... 

I had 7 people I was overseeing.

And she said, I trust you... 

I'm going back to Australia (where we lived at the time).

So she left.

...

Something no one talks about because it isn't sexy...

The journey you will inevitably make from the wounded little girl inside of you...

BEGGING to be rescued by masculine energy.

Playing out the narrative that was written for you by a society long before you took your first breath.

The starting point...

Praying to be RESCUED by God. 

Magical thinking that God the father will help You..

And he does, for a while.

Praying to be rescued by your partner. 

Playing out victim because you need him to survive and to literally get your needs met.

And it works, for a while.

Until it doesn't.

Because you asked to realize your WHOLENESS.

You asked to see who you really were.

You asked to understand your own INTERNAL POWER.

And what you didn't realize you asked for was...

To feel.

And in the breadth of you feeling the depth of your power..

You also felt the absolute depth of your...

I dare you to... 

(pick one from this list)

•   Sleep NAKED tonight
•   Sing in the shower at the top of your lungs... this is a concert.
•   Twerk for your partner to some 2000s rap
•   Do a cartwheel competition with someone
•   Play the laughing game. You must stare at someone and NOT laugh

And also...

•  Send a thank you card or message to someone who has impacted your life
•   Call an old friend and ask how you can love on them today
•   Send a random gift in the mail/ drop off a gift to a neighbor and not say who it's trom
•   Find a random go fund me and donate to it
•  Go put a random $10 bill somewhere in the grocery store where someone will find it

Here’s why…

When you feel BLOCKED...

It's NEVER because you're serving and laughing too much.

It's because your butthole is clenched, you're attached to an outcome and a time frame... 

and you forgot that...

In case you were wondering...

The spirit of ashterah is the spirit that runs

MOST of the feminine coaching / healing industry.

Instead of worshipping money..

It brings you to worshipping an illusion...

She's the sex goddess.

The illusion of a queen that lays back and is fed grapes all day.. and this is how business should be.

Well…

It's a LIE.

A true and good queen... cares for her people, is concerned w her people, thinks about and takes action to lead her people, and actually is sitting in the responsibility and integrity everyday of that which she carries... like a boss..

She will lure you to her through the top coaches instagrams.

Look at their bags.

Look at their first class plane rides.

Look at their friend group.

Why do I even follow them? You wonder...

Why do I feel like I can't unfollow them?

It's called manifestation porn.

It's an ILLUSION that makes you feel as if you don't have enough and are not enough..

And...

If you can feel back into a memory, or if there is an emotion around something / someone from past...

Mind is a computer + there is a tab running.

Like having a hundred windows open on your phone + wondering why it's slow or you lack clarity...

Minds job is to keep you SAFE.

And it still is very much wired for primal instincts and survival..

It also speaks a different language than the conscious mind ..

So you could be saying "I want to make 300k in my business this year"

And mind immediately puts 300k as a THREAT.

Simply bc you used the word "WANT"

When you learn to move through the mental plane..

In a way that mind can understand..

HOLY MOLY.

The energy is cleared.

Free.

and CLARITY arrives!

This is the power of RRT.

We can clear things on the spiritual emotional and energetic plane (most of us) pretty easily..

But when the mental MIND is not on board...

It can be a constant loop

It's...

Most of human suffering comes from the 

obsession of creating MEANING

Half of what I do with clients is help them remove the meaning from what they have put on the pedestal.

What will a million mean about you?

Nothing.

What does your failed launch mean?

Nothing.

What does no one liking your post mean about your offer?

Nothing.

What does someone saying NO to you mean?

Nothing.

Nothing means anything,

until you decide to give it meaning.

I remember when I was wanting to break through the Illuminous 10k months...

And realized that I thought when I was SUCCESSFUL

I would be neat and tidy.

Hahahahahah.

Like I thought 10k months = meant having my shit together AND I thought "having my shit together" meant I no longer had 480 cups on my nightstand..

When I realized that l'd likely still be the type of person who left shit around the house 24/7

Lost my keys daily

And had to have my husband ping my phone every 2 minutes ...

...

It’s 2024.

Time to normalize doing shadow work, having issues to deal with + dark nights of the soul and still..

Showing up CONSISTENTLY to serve your clients, your audience + your mission God gave you in life.

2023 was one of the HARDEST years for me in many ways.

I got told in May that I had 2 masses in my breast + because I almost died 2x in my twenties went into a SUPER dark place..

Started + ended 2 business partnerships

Had scary low months of recurring revenue that I hadn't seen in YEARS

And yet..

I still showed up.

Here's the thing.

When your business is about YOU and what

YOU need from it..

You won't show up to serve when it gets tough. You'll quit... or go so inward that it'll take a whale swallowing you whole + dropping you off in front of a group of people to remind you why you're here....

But when your business is the conduit for your calling..

When you are connected to the message you have and the calling is...